The British television channel ITV is under investigation for the perculiar British practice of (almost) charging an arm and a leg for telephone phone-in quizes.
The following question was asked:
Add the pence from “Two pounds, 25p, £1.47, 16p, Fifty pence”.
Viewers were then asked to call a premum line number (charged at over £1 per minute) to register their answer. After a while, it was announced the answer was 506, and no-one had won. Anybody want to take a guess at the methodology?
Here in the land of the free, such competitions are almost never charged at a premium rate, a 1-800 number is usually used. In the UK any excuse is used to take money from the poor viewers – a great example are the reality tv shows such as Pop Idol, and Big Brother where the viewers are charged around 50p per vote they cast. Needless to say I never voted whilst watching such shows.